Posted by: brandextenders | April 9, 2011

How Do You Say Thank You?

“The smallest act of kindness is worth more than the grandest intention.”  ~Oscar Wilde

I’ll be the first to admit I don’t say thank you enough. Sometimes it’s hard and sometimes I feel like I’m giving in, throwing up the white flag and surrendering by using those two simple words. What if our politicians in Washington, DC publicly were to say thank you not only to each other, but to the American people once in a while? Do you think that might at all change the tenor of politics in our country?

I can’t save the entire world however I can work to make the small world I live in each day be a better place and saying thank you is one of the simplest ways to do that. Think of all the people in your life who over the years have shared a part of themselves with you, have helped you grow, have done you a service. Did you thank them and if not, why not? My boys have often come home and told us of a teacher or coach that is too strict and pushes them too hard and yet it’s often those very same teachers and coaches who in the end are most respected by their students. Have you ever years down the road looked up someone who helped you, mentored you or guided you and told them how, in hindsight, they changed your life?

O.K., maybe this is a little too much!

A heartfelt thank you will go farther than you can possibly imagine and oftentimes has a ripple effect. You thank someone for their guidance or business and they in turn do the same to someone in their lives and the ripples flow out…from you. I have seen handwritten thank you notes I’ve written to my customers tacked up on the wall of their cubicle because to receive one is so rare. We need to believe that what we are doing is worthwhile and that someone somewhere appreciates us. It’s a basic human instinct and the best way to make that happen is for each of us to start by thanking those around us.

Here a just a few of many ways you can say thank you to those in your life who could use some appreciation, but make sure you mean it. There’s nothing worse than a smarmy thank you that is said only to gain points or because you feel like you have to.

  • Send a handwritten thank you note. It’s a rarity these days and will be appreciated.
  • Give a small thank you gift to someone who has helped you. It’s not the size or expense of the gift, but the meaning behind it.
  • Say thank you publicly, in front of friends and peers, to someone who has helped you.
  • Bake some cookies or brownies or other food and drop it off along with a thank you note.
  • Reciprocate. If someone helps you in some way offer to help them if ever there is the need. Or Pay It Forward by doing a good turn for someone else that’s in need.
  • Often time’s people just need someone else to listen to their challenges and woes. Don’t offer advice unless they request it, just listen and be there for them.

Expressing gratitude to others is not only polite, but if makes us feel better as well and that can’t be a bad thing.

Thank you for taking time to read my blog and please let others know how you say thank you by adding your comments below.

I work with my customers to evaluate their promotional marketing needs and develop creative and measurable solutions based on those needs. I build long-term relationships to become a trusted advisor my clients turn to for their brand extension, promotional product, incentive and other branding needs. Contact me at  


  1. A heartfelt thank you will go farther than you can possibly imagine and oftentimes has a ripple effect.

    • Amazing how we so often forget the simple and heartfelt nod of apprecaition. Thanks for the reminder.

  2. It was a beneficial workout for me to go through your webpage

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